普惠乐居助力精准扶贫

9月26日,湘商资本旗下普惠乐居与中国红十字基金会在北京就即将开展的精准扶贫公益战略下的“博爱家园▪生计保护”项目签订了合作协议。
 
On September 26, the Hunan Merchants Capital's Pratt-Whitney House and the Red Cross Foundation of China signed a cooperation agreement in Beijing on the forthcoming "Humanity Home_Livelihood Protection" project under the precise poverty alleviation strategy.
 
 
 
普惠乐居通过中国红十字基金向其项目所在地贫困家庭提供生计发展金,助力国家精准扶贫战略,帮助有劳动致富意愿的贫困家庭通过发展种植或养殖等农业生产活动增收脱贫菲达国际。普惠乐居承诺在3年内,每销售一个楼盘,即向中国红基会按每平方米捐赠1元人民币,3年捐赠不少于人民币200万元用于帮扶项目地的贫困家庭。
 
Through the Red Cross Foundation of China, Pratt-Whitney House provides livelihood development grants to poor families in its project area, helps the state to adopt a precise poverty alleviation strategy, and helps poor families with a desire to become rich through the development of agricultural production activities such as cultivation or aquaculture. Pratt-Whitney Lodge has pledged to donate RMB 1 per square metre for each property sold within three years, and not less than RMB 2 million for the poor families in the project sites in three years.
 
 
 
当天,中国红十字基金会副理事长刘选国、救灾发展总监傅阳、普惠乐居执行董事甘志国、普惠乐居首席运营官李伟彬和渠道总监郑开臣等领导及媒体记者共同见证了签字仪式。
 
On the same day, Liu Xuanguo, Vice President of the Red Cross Foundation of China, Fu Yang, Director of Disaster Relief and Development, Gan Zhiguo, Executive Director of Pratt-Whitney House, Li Weibin, Chief Operating Officer of Pratt-Whitney House, and Zheng Kaichen, Channel Director, and other leaders and media reporters witnessed the signing ceremony.
 
 
 
活动中,普惠乐居执行董事甘志国代表捐方发言,表示普惠地产基金于今年7月宣告成立,由中商投实业控股有限公司携手湖南湘商资本管理有限公司共同发起成立,旨在解决贫困家庭住房难的问题。此次与中国红十字基金会合作,在项目地实施“博爱家园▪生计保护”项目,支持贫困家庭生计发展,是普惠乐居支持精准扶贫“五个一批”中“发展产业脱贫一批”的新举措。作为一家具有社会责任的企业,普惠乐居将全力支持公益事业,让更多贫困家庭受益。
 
Speaking on behalf of the donors, Gan Zhiguo, executive director of Pratt & Whitney House, said that the Pratt & Whitney Real Estate Fund was set up in July this year. It was jointly sponsored by CITIC Industrial Holdings Limited and Hunan Xiangshang Capital Management Limited to solve the housing problem of poor families. This time, in cooperation with the Red Cross Foundation of China, the implementation of the "Fraternal Homeland Livelihood Protection" project to support the livelihood development of poor families is a new initiative of Pratt & Whitney House to support the accurate poverty alleviation of "five batches of one batch" in "developing industries to lift off poverty". As a socially responsible enterprise, Pratt & Whitney House will give full support to public welfare undertakings to benefit more poor families.
 
 
 
中国红十字基金会副理事长刘选国在发言中表示“博爱家园▪生计保护”项目是中国红十字基金会在红十字会与红新月会国际联合会2020战略框架下,在城乡社区开展的以“生计扶贫、促进发展”为目标的人道公益项目。目前,除为贫困受助家庭提供生产资金外,还通过提供生产技术培训,扶持生态种养殖,提高农产品品质与附加值。通过发展农业生产,吸引更多人返乡创业,建设美丽新农村。作为全国5A级基金会,中国红十字基金会一定会按照捐方意愿和公益项目宗旨实施好项目,让善款发挥最大作用。
 
Liu Xuanguo, vice-director of the Red Cross Foundation of China, said in his speech that the project of "Fraternal Love Home Livelihood Protection" was a humanitarian public welfare project launched by the Red Cross Foundation in urban and rural communities under the 2020 strategic framework of the International Federation of Red Cross and Red Crescent Societies, aiming at "poverty alleviation through livelihood and development promotion". At present, in addition to providing production funds for poor families, we also provide production technology training to support ecological breeding and improve the quality and added value of agricultural products. Through the development of agricultural production, attracting more people to start their own businesses and build a beautiful new countryside. As a national 5A-level foundation, the Red Cross Foundation of China will carry out projects in accordance with the wishes of donors and the purpose of public welfare projects to maximize the role of charity.
 
菲达国际
 
最后,双方代表在合作协议上签字,标志着战略合作的达成。
 
Finally, the signing of the cooperation agreement between the two sides signifies the achievement of strategic cooperation.

相关新闻